Fashion of the Future

Did you ever read a novel or watch an old movie that is set in the "future" and they give a year that has already passed? You know, a story that is set in a place where cars fly and people wear shiny plastic-looking clothing. The writers of those stories, tv shows and movies imagined a future age where the clothing of the future was made of materials that may have been revolutionary at the time, like the early stages of synthetic fibers. The point is, what is in our future may not look like we imagine it to be, especially in the fashion of the future.

One trend that is looking like it is in our future, however, is the green movement. At the London science museum they have an exihibit displayed proudly on the next thing in green fashion. Called "Trash Fashion" it examines the next wave of green technologies to potentially hit the industry. They divide it up among three categories: green dyeing/coloring techniques, the materials and how the garment is actually made.

The wierdest green method? Bacterial Cellulose. Yep folks, clothing made out of bacteria. Actually, it's made of what's leftover when you make kombucha (It becomes a flat mass of fibers). Only downside is, you're left naked if you get wet! Before this cool fiber ever comes to market, I'm sure that the scientists have to do a ton more experimenting...

This jacket is an example of its possibilities ( It's BioCouture by Suzanne Lee)

Another green method that caught my eye uses light tricks in the same way that butterfly wings and peacock feathers do, so dyes simply aren't necessary. This Morphotex fabric is created with nanotechnology and the potential for this is really amazing.

Right?


Anyway, with these kind of developments in the future, who knows what clothing will become. Of course, however, it's possible that everything will still be essentially the same...


PS - Check out the full exhibit online here

1 comment:

Kevin Barry said...

Neat! The fashion industry sure has a lot of Luddites though. I remember asking Tommy Hilfiger at the Q&A period at a conference at Baruch what the thought about new clothing materials, and he was adamant cotton wasn't going to change.

The sustainability industry is growing over 20% a year, as stores are catering to customer demand. (http://www.recojeans.com/shop/storereport.pdf#public)